Commercial Production, Content Creation, Key Art, Media Buy

Round Table Pizza

01.

Commercial Production

We have planned, executed, and broadcast several large-scale commercials for Round Table Pizza since we first began working together in 2019. From highlighting the loyalty program, to showcasing limited time offerings, to promoting the brand itself, each commercial requires hundreds of hours of careful strategy & planning. Our approach handles everything from pre-production, copywriting, storyboarding, talent acquisition, location scouting, art directing, hair & makeup, food styling, light & sound engineering, following through to post-production & placement via Connected TV. Each commercial is incredibly involved to execute, but a truly rewarding experience.

02.

Media Buy

We plan and buy media for evergreen & marketing promotions via programmatic, Instagram, Facebook, Tik Tok, search ads, & commercials via targeted CTV.


03.

Content Creation

Our challenge was to completely overhaul the Round Table Pizza content strategy – affirming the brand pillars and keeping the audience engaged to grow our online presence, brand affinity, and promote marketing initiatives in a fun and interesting way. We plan and execute quarterly photoshoots to capture against the yearly content calendar. We design and develop all email campaigns. We also create content for in-store, print,/POP/mailers, paid digital ads, social media, & TikTok.